Is this Britain 2012?

September 10, 2012

Is this Britain 2012?

First we had Kate and Will’s wedding, then the Queen’s Diamond Jubilee, and finally, a very large cherry on the top, the London 2012 Olympic Games. In the last year or so all eyes have been on Britain – and with that we have witnessed a huge drive to make the country look and act its best, with even the least patriotic individuals coming together to celebrate. Many would agree that Great Britain has seen a shift in mind and spirit – whether this newfound ‘Britishness’ with a touch more pride and togetherness will stick, only time will tell.

We want to capture the spirit of Britain now and hold on to it. And we want to know, apart from the Queen and bowler hats, what you think Britain’s identity is.

Is this Britain 2012?

What better place to ask it than at Britain’s heart, London, in its most vibrant cultural quarter, with visitors from every corner of the planet, the Southbank Centre. It is fitting that the Southbank Centre was built for the 1951 Festival of Britain, another strong moment for the nation’s identity.

We are three Goldsmiths Design graduates who are excited about getting the Designersblock visitors to take part and add their thoughts to a kinetic installation that will develop over the four days of the exhibition. Inspired by the aesthetic characteristic of windmills, once a key feature of the Southbank pre-industrial economy, we will ask you to craft and write on your own paper windmill. Your red, white or blue wheel of thought will act as a spinning cog, and collectively all the windmills will form a large union jack, forming a three-dimensional ideas board of what you think makes Britain, Britain. Images of the installation will be available for you to download online, helping you hold on to our nation’s spirit.

So please, join us for some origami, get crafty with paper and a pen and have your say! Everyone is welcome.

Eventbrite - Designersblock London 2012